Fergus Maclaren is a sustainable tourism and cultural heritage management professional with 25 years of experience in Canada and internationally. His background includes a broad range of tourism planning, destination management and community development aspects including training, risk and gap analyses, performance indicators development, research, site evaluation, needs assessment, Internet marketing, communications plans, site branding, multi-stakeholder evaluation and participation, program design and evaluation, large group presentations and facilitation.
Mr. Maclaren has taught sustainable tourism at McGill University and lectured on the subject at post-secondary institutions in North America and Asia. He was elected President of the ICOMOS International Cultural Tourism Committee in December 2017, and has acted as the Canadian National Expert Representative since 2008.
Mr. Maclaren has travelled to and participated in various initiatives in Africa. Among others, he has been to Ghana, Kenya, Sierra Leone and Tanzania.